Exporting can be a risky business. Operating in an unfamiliar, the foreign market will always throw up new challenges to navigate, however, established business may be in its domestic market.
The difference between success and failure when doing business overseas is being prepared. There will always be risks when entering a new market, but identifying those risks ahead of time and putting measures in place to manage those risks can help to minimise their impact on the success of your business overseas.
Export risks can be quite different depending on which country your business is exporting to. However, there are four common risks all small business should be aware of when doing business in international markets: